Who We Are

Stone etc’s

Vision & Mission

Welcome to Stone etc, where we believe in the power of holistic healing and the natural energy of crystals.

Established in 2011, Stone etc is a contemporary crystal and holistic healing store owned and managed by Mimi Rupp, a passionate advocate of holistic products and healing crystals. With our carefully curated selection of holistic healing products, we invite you to embark on a journey of self-discovery and well-being. From Himalayan Salt products, essential oils and natural remedies to a wide range of crystals, our store is dedicated to providing you with the tools and resources to nurture your mind, body, and spirit. Discover the beauty of living naturally and unlock the transformative power of holistic healing at Stone etc.

“Crystals are like little pieces of magic, sparkling with the wisdom of the universe.”

written by an unknown author

Why Choose to shop with  Us

Why We Are The Best Holistic Healing Shop 

Stone etc, your ultimate destination for holistic healing and embracing the power of nature. As the best holistic healing shop, we pride ourselves in offering a carefully curated selection of products that nurture your mind, body, and spirit.

Mimi Rupp, owner and manager, hand picks each item for our in-store shop as well as for our online shop.  She looks for the best, and strives to deliver products that are of the utmost quality. 

You might have an order number but to us you are not just a number. We aim that when you leave our store you are feeling left inspired. 

From exquisite crystals, gemstones, and minerals to Himalayan Salt products, essential oils, and natural remedies, we provide the tools and resources for your personal journey of self-discovery and well-being.

Embrace the transformative magic of holistic healing and unlock the beauty of living naturally with Stone etc – where nature meets spirituality.

Explore our store and embark on a path towards holistic wellness today.

Mimi Rupp is Owner of Succulents and Stone, Stone etc and Co-Owner, with Bernhard Rupp, of SmartStone Port Elizabeth

Succulents and Stone

Succulents and Stone is our nursery attached to our physical shop.

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Stone etc

Shop online for holistic healing, crystals and other esoteric products.

Click on the button below to shop on our online store.

SmartStone PE

SmartStone is a cast stone manufacturer. Selling cement products such as pavers, cladding, cobblstones, tiles, landscaping products & more.

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+27 (0) 60 919 8765

+27 (0) 82 460 4924




23 Villiers Rd, Walmer, Port Elizabeth/ Gqeberha